For designers
Reach Europe. Keep your margin. We handle the hard parts.
You are not short of talent. You are short of a route — a way to reach a shopper in Lyon that does not require becoming an expert in European product regulation first. That is the part we built.
- Labels on the roster
- 8Labels on the roster
- Have opened their own shop
- 3Have opened their own shop
- Listing or onboarding fees
- 0Listing or onboarding fees
How it works
Discover · Launch · Grow · Graduate
Four stages. The last one is the point — we are trying to be outgrown, and we have designed the commercial terms so that being outgrown is not a loss for us.
01
Discover
We visit studios, look at construction rather than lookbooks, and invite a small number of labels each season.
02
Launch
Localisation, photography direction, EU/UK pricing, duties handled up front, and a guided path through Europe's product rules.
03
Grow
Editorial support in The Journal, demand data by market and category, and fulfilment and returns run for you.
04
Graduate
When you are ready for your own shop, we help you open it. You keep selling through LePont for the markets it reaches better.
Europe's rules are not the hard part. Reading them at midnight in your fourth language is.
Let us be precise, because vagueness here costs people money. You remain the responsible party for your product. What the concierge does is make sure you never discover a requirement six months after a shipment.
01
The system reads your data
An assistive system checks every listing for the fields that most often go wrong — fibre composition, care symbols, country of origin, restricted substances, responsible-person details — and flags what looks incomplete before anything is published.
02
A person explains why it matters
You get a named case handler who works in your language. Not a ticket queue. They tell you what a flag means, what to do about it, and what happens if you do nothing.
03
You decide and you sign
Neither the system nor the handler signs anything on your behalf. You remain the responsible party, which is both the legal position and, we think, the honest one.
04
It keeps running
Rules change. When they do, your handler tells you which of your listings are affected, before a regulator does.
The deal, plainly
What we handle · What you keep
We handle
- European storage, fulfilment and last-mile delivery
- Duties and taxes calculated and settled before checkout
- UK and EU returns, on one label, with one process
- Localisation: copy, sizing conversions, GBP and EUR pricing
- Editorial and photography direction for the listing
- A named compliance case handler who works in your language
- Customer questions, in the customer's language
You keep
- Your name on the product, never ours
- Your pricing — you set it, we do not discount without you
- Your design decisions, materials and suppliers
- Your customer relationships when you open your own shop
- Your right to leave, with your data, on 60 days' notice
- Legal responsibility for your product, as European law requires
Proof
Three labels have already outgrown us
Every one of them still sells here. That is the only argument for this platform that we consider worth making.
Shanghai
Lín Studio
Lín Studio opened its own Paris atelier in 2024 and now shows twice a year. It remains on LePont by choice — the platform still accounts for the majority of its UK orders, and the founder mentors two labels in the current intake.
Shenzhen
Onyx & Jade
Onyx & Jade took a permanent counter inside a London department store in 2025 and has since doubled its studio. LePont still handles all of its EU fulfilment and returns.
Suzhou
Sōng Atelier
Sōng opened a by-appointment showroom in London's Bloomsbury in 2025 and has begun taking bespoke commissions. Its LePont listing remains the label's only route to continental Europe.
Questions
Before you apply
If something here is not answered, put it in the application and a case handler will address it directly.
A commission on what sells, and nothing else. No listing fee, no onboarding fee, no charge for the compliance concierge. If a season does not sell, you have lost time rather than money.
You are. That is not a clause we are hiding — it is how European product law works, and any platform telling you otherwise is setting you up. What we do is make sure you know what is required, in your language, before anything ships.
Two things working together. An assistive system reads your product data and flags what looks incomplete — fibre composition, care symbols, country of origin, restricted substances. And a named case handler explains why each gap matters and stays with you from first listing onward. Neither one signs anything on your behalf.
A small number each season. The roster is eight studios at the time of writing, and we would rather it grew slowly than became a marketplace. If we say not yet, we will tell you what would change our mind.
We help you open your own European shop, and you keep selling through LePont for the markets it reaches better than you can alone. Every graduate so far has stayed. Two of their founders now mentor labels in the current intake.
The roster is built around independent Chinese design, so in practice yes — but where you manufacture is a separate question, and we will not pretend otherwise on a product page.
Apply
Tell us about your label
Five working days to a real reply, from a person who has read it. If we think you are not a fit yet, we will tell you why rather than going quiet.